Review: Sŵn Festival 2016 – “Providing musical memories for ten glorious years, and hopefully more to come”

Published on AfterDark (26 Oct 2016) – CLICK HERE to read article

AfterDark’s Dean Hodge reviews some of the acts from the 10th anniversary weekend of Sŵn Festival in Cardiff (Friday 21 – Sunday 23 October 2016).

Photo provided by BBC Cymru Wales (Photographer: Simon Ayre)

Photo provided by BBC Cymru Wales (Photographer: Simon Ayre)

The sight of instruments and amps being wheeled from numerous white vans into one of the various venues in Cardiff. A sea of pink and red balloons dotted around the city streets and inside said venues. People walking around with glitter etched across their face as if it an acceptable form of everyday attire. These are images that have become very much synonymous with the annual orchestrated cacophony of chaos that is Sŵn Festival.

Like a song that reminds you of an iconic scene from your favourite film as soon as you hear it, these images are a visual accompaniment to the many moments of musical magic that have come to define the Welsh festival. Artists have marked their breakthrough here. Friendships (and relationships) have been formed. The odd Jager-bomb has been consumed here and there.

They are moments that indeed now span an entire decade for those that have shared the journey of Sŵn right from the beginning – and four years (and counting) worth of musical memories for me. With local music venues fighting an uphill battle to remain relevant in the current streaming-dominated music industry, the support of these venues and the ability of city-based festivals like Sŵn to highlight the independent scene, is more vital now than ever before. So the Welsh festival marks its tenth birthday by providing more of the high-calibre new artists that have come to define the ethos of Sŵn. Continue reading

Sŵn Festival 2016: AfterDark’s 10 must-see artists

Published on AfterDark (16 Oct 2016) – click here to access article

AfterDark’s Dean Hodge previews the 10th anniversary weekend of Sŵn Festival (Friday 21 – Sunday 23 October) and picks his 10 recommended artists.

10 Must See Artists Swn (Copyirght AfterDark)

Cardiff‘s own curtain-closer to the festival season Sŵn Festival returns once again to numerous venues around the Welsh capital for a whole weekend – showcasing the cream of upcoming artists that are sure to be the soundtrack of the years to come.

Like the one music-obsessive in your social group that continually claims bragging rights to knowing the best new artists before anyone else does, Sŵn prides itself on bringing future headliners and chart-hasslers directly into some of Cardiff’s petite venues. Artists like Temples, Alt-J, The Vaccines and Disclosure are just some of the acts to have graced the Welsh festival on the way to the ‘toppermost’.

Now in its 10th year, Sŵn shows no signs of going stale with its ear still finely attuned to the freshest sounds – and this year’s line up is sure to have something to please everyone whatever their aural tastes. AfterDark’s Dean Hodge handpicks his own ten artists to look out for this weekend. Continue reading

Review: DimSŵn 2016 – ‘A premature serving of Sŵn’s 10th birthday cake, with just as much rich sonic filling’

Published on AfterDark (14 April 2016) [click here to view]

Dean Hodge reviews some of the acts from this year’s DimSŵn Festival in Cardiff , 9 April. (Photography by Nick Evans)

Anelog (Copyright Nick Evans)

Anelog, The Moon Club (Photo: Nick Evans)

If its older sibling Sŵn is the headline act of the festival season, then the younger DimSŵn is the inaugural support whetting aural appetites for the soundtrack to our year ahead. With the tenth year of Sŵn approaching, DimSŵn was in some ways a premature nine-and-a-half old birthday celebration – a mere slice of the Sŵn birthday cake full of the rich sonic filling and rare flavours-of-the-month that this defiantly Welsh institution never fails to mix up.

As is often the case at Sŵn, it falls on the slim guitar-adorned shoulders of a singer-songwriter act to open proceedings. So DimSŵn 2016 gets under way in Undertone with Merthyr Tydfil chanteuse Bryony Sierthe first in a line of acts representing the Forte Project stage. She manages to inject a unique edge into the country and folk genre with a voice that sounds more Memphis than Merthyr, and melodies cut straight from the heart. Continue reading

Forté Project 10: AfterDark’s Dean Hodge Interviews Spike Griffiths

Published on AfterDark (4 Dec 2015)

AfterDark’s Dean Hodge interviews Spike Griffiths, the project manager behind new Welsh music scheme Forté Project.

With precociously talented young artists and brilliant bands seemingly falling like leaves off trees from within the Welsh valleys, it is only going to be due time before the rest of the nation has to sit up and take firm notice. Just one of the people clearly recognising the growing force of young Welsh talent is Spike Griffiths – project manager of the Young Promoters Network scheme and now co-ordinator behind the latest Welsh music initiative Forté Project.

Brought to you by the minds behind the Young Promoters Network, in co-ordination with SONIG Youth Music, Arts Connect and Arts Council of Wales; the Forté Project aims to take ten emerging artists from regions which span across the areas of Rhondda Cynon Taff, Caerphilly, Merthyr Tydfil, Bridgend and the Vale of Glamorgan, collectively known as Arts Connect. 

Just some of the benefits the Forte Project 10 artists will enjoy include working with assigned industry mentors, songwriting workshops, industry-related seminars, recording sessions and a range of opportunities which will be gradually revealed over the next year.

Teenage modern soulstress Kaycee (a recent highlight at this year’s Sŵn Festival) and the enigmatic electronica of HVNTER make up some of the artists (Rhondda Cynon Taf), as do the pedal-powered pop of Alex Stacey and roots-folk outit Ofelia (Caerphilly). The eclectic line of artists continues through country songbird Bryony Sier to alternative hip-hop duo Luk to socially-conscious ska collective Upbeat Sneakers (Merthyr Tydfil). Completing the cast are Bridgend indie rock bands Young Calypso and Fire Fences, alongside the soul-soaked folk of Thomas Seddon (Vale of Glamorgan).

To find out more about the project and the artists involved, AfterDark’s Dean Hodge chatted to Spike Griffiths about the origins of the scheme and plans for the year ahead. Continue reading

Review: Sŵn Festival 2015 – “If the previous two DimSŵns were slim pickings of the Sŵn fruit tree, this year was the full aural cornucopia”

Published on AfterDark (14 Nov 2015)

AfterDark’s Dean Hodge reviews some of the performances from this year’s Sŵn Festival in Cardiff (6-8 Nov 2015). Photography by Tess Seymour.

Cristobal and the Sea. Copyright Tess Seymour.

The venues: Buffalo/Clwb Ifor Bach/Four Bars (Dempseys)/Gwdihw/Ten Feet Tall/Undertone/The Moon Club/The Abacus Rooms

Like many, it was great for me to see Sŵn Festival return to Cardiff in its original multi-year form after a two-year spell. The previous downsized DimSŵn events did a fine job of filling the gap in between and keeping the Swn faithful happy, but at last we could now enjoy a whole weekend of arguably the biggest musical ‘street party’ in Cardiff.

The slightly later date for this year’s outing (due to a certain rugby tournament) meant that the days were slightly shorter, the evenings slightly darker and the weather slightly colder (or perhaps not much colder as it is the Welsh weather after all). The quality of the music and the atmosphere though, remained of the same high calibre as it did before.

If the previous two DimSŵn outings were merely slim pickings of the Sŵn fruit tree, then this year’s event promised to be the full cornucopia of aural richness. Having such a plethora of talent gracing some of the city’s venues is both a blessing and a curse, as it leaves a dilemma as who to see or which act could be an as-yet-undiscovered favourite. Continue reading

Sŵn Festival 2015: AfterDark’s 15 acts to watch out for

Published on AfterDark (28 Oct 2015)

AfterDark’s Dean Hodge previews this year’s Sŵn Festival (6th – 8th November) and picks his 15 acts to go and see.

Swn cover pic

The venues: Buffalo/Clwb Ifor Bach/Four Bars (Dempseys)/Gwdihw/Ten Feet Tall/Undertone/The Moon Club/The Abacus Rooms

After a brief two-year spell in hibernation and having briefly submerged under the guise of DimSŵn both early this year and last year, the musical behemoth that is Sŵn Festival returns to Cardiff in its original multi-day form. If you don’t currently have anything planned for the weekend between Fri 6th – Sun 8th November, then you may want to put this in your diary.

Right after the clock hand strikes five on Friday, the biggest musical ‘street party’ in Cardiff (co-founded by Huw Stephens and John Rostron) officially gets under way in Abacus and continues all through the weekend. True to form, the line-up this year is a eclectic mix of artists from every conceivable genre, among them a handful of names you’ll likely be hearing more from.

As Swn co-founder John Rostron stated in his previous interview with AfterDark, “We want Swn to be a platform for newer or under-the-radar acts to play to a bigger audience, and to encourage our attendees to discover acts they wouldn’t normally listen to, or be able to easily discover anywhere else. The popularity of an act is very difficult to determine as people’s opinions of how great or established an artist is are extremely varied, and I think that in itself is one of the great things about music.”

With that philosophy in mind, AfterDark’s Dean Hodge has sifted through the Swn playlist of the some of the acts playing this year and compiled ’15’ artists that are likely to be a hit at Swn Festival 2015. Just the matter of condensing into such a number is an audacious task and we’ve likely missed a few good un’s. So read through our handpicked fifteen and judge for yourself how we’ve fared…. Continue reading

Inside Cardiff: AfterDark Talks with John Rostron – ‘The Welsh scene has an independent, self-driven aesthetic that needs to be nurtured’

Published on Cardiff AfterDark (10 Apr 2015)

Dean Hodge talks to John Rostron ahead of the return of DimSwn to Cardiff this weekend.

One of the living symbols of independent Welsh music, John Rostron has played an instrumental role behind the scenes in shaping a musical culture that has helped put Wales firmly on the musical map, and arguably embodies the maverick ‘indie’ spirit that has come to define the scene.

Along with BBC Radio 1 DJ Huw Stephens, both men co-founded what is arguably one of the biggest indie festivals nationally Swn Festival, and the first National Music Prize for Wales, the Welsh Music Prize.

Like many shining lights in the music landscape, the Swn Festival found itself in a temporary moment of darkness as it was forced to scale down to an one-day event last year as opposed to the usual four-day marathon due to costs. Rather than bury its head in the sand, the festival rebranded itself as the aptly named DimSwn and responded with a colossal line-up of rising acts in their ascendancy, all condensed into one October day of musical majesty that proved Swn was far from being a sunken ship.

This weekend as the sunshine reappears, DimSwn recommences again in a new spring timeslot. Continue reading